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Travel app users will not put up with many problems
Sunday, September 10, 2017 by Richard Harris
1 in 4 users of mobile apps for travel say that they’ll abandon their bookings and use a competitor’s mobile app instead when faced with a network error such as a timeout or missing image, according to a new study of US & UK consumers conducted by Neumob. The company’s exclusive consumer research study is captured in a new paper called "Mobile Apps for Tra...
Orange is the New Black, Still Buffering Don't Blame Your Network Blame Your App
Thursday, July 21, 2016 by Jeff Kim
Apps are winning the mobile video streaming wars. A mere 18% of users stream on mobile web, with the majority watching their favorite videos on apps like Netflix, YouTube, and HBO GO. Yet despite the popularity, video loading remains frustratingly slow - between the constant buffering and lost connections, it’s becoming increasingly tempting to throw your phone out the ...
Why Fast Loading Apps and Mobile Websites are Totally Different Beasts to Tame
Friday, March 11, 2016 by Jeff Kim
It’s becoming somewhat passé to trumpet the gentle fading of the mobile web, as defined by browser-based activity, while simultaneously heralding the clear-cut triumph of apps as the dominant center of mobile user engagement. Certainly the facts bear it out: separate studies by comScore, Flurry Analytics and Forrester Research have found that mobile users spend bet...