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Lightning Platform Mobile from Salesforce aims to futureproof apps
Thursday, January 24, 2019 by Austin Harris
Adding another lego to the wall between native programmers and low-code app builders, Salesforce has just announced the new Lightning Platform Mobile, a set of tools and services that aim to empower business users to build quick, connected and future-proofed mobile apps.
Consumers today expect their mobile experiences to be immersive and easy-to-use. But with a...
Analysis reveals app push notifications increase spending by 16 percent
Tuesday, August 29, 2017 by Richard Harris
Leanplum, has announced a new Mobile Marketing Trends report, “In-App Purchases Now: Insights to Driving Mobile Revenue,” which uncovers key drivers for increasing in-app purchases. Previous Leanplum data identified that 90% of mobile shopping carts are abandoned without completing a purchase. Leanplum’s latest report, based on data captured by Leanplum from more than 5...
App Developers Can Launch Their Own Start up at AWS re:Invent
Wednesday, September 17, 2014 by Richard Harris
In 2013, five start-ups launched at Amazon Web Services re:Invent event and AWS is doing it again this year. For companies in stealth mode, it is an opportunity to use re:Invent to launch an AWS-powered mobile app or game to the world. For those that have already launched, the event can announce a new major feature. The application deadline is 5pm PST on Septe...