mobile app attribution

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Developer news items we found relating to mobile app attribution

2 results

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Creator-led growth fails subscription apps without attribution

Wednesday, August 12, 2026 by Richard Harris

Subscription apps have a marketing problem that has very little to do with the quality of their creative or the size of their advertising budget. They often cannot reliably tell which creator, affiliate, or partner sent them a paying subscriber. On the open web, businesses solved much of this years ago with links, cookies, and browser sessions. Inside the App Stor...

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Unity developers get analytics services from Kochava

Monday, December 17, 2018 by Austin Harris

Kochava Inc., a company which aims to improve mobile app attribution and analytics, just announced that Kochava is now available on the Unity Technologies Asset Store. With this partnership, developers will have additional tools to measure and optimize the success of their content. How Kochava helps Unity Developers Developers, particularl...

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