mobfox to start using pixalate blacklists to help mobile advertisers against fraud

mobfox to start using pixalate blacklists to help mobile advertisers against fraud news search results

Developer news items we found relating to mobfox to start using pixalate blacklists to help mobile advertisers against fraud

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MobFox to Start Using Pixalate Blacklists to Help Mobile Advertisers Against Fraud


Thursday, August 11, 2016 by

MobFox has announced that it will start using Pixalate’s IP/User Agent Blacklists to measure fraud type and volume to optimize away from fraudulent traffic. The new IAB-approved Advertising Fraud Protection addition to the MobFox mobile advertising platform will help decrease the chances of ineffective ad spending for mobile and programmatic advertisers using the platfo...

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