AppsFlyer Data Trends Report
Tuesday, July 15, 2025 by Austin Harris
AppsFlyer, the provider in marketing measurement, attribution, and data analytics, has released its annual lookback at the past year's mobile app trends. The year saw notable growth in user acquisition ad spend and revenue fueled by increasingly advanced monetization strategies and the expanded use of AI in marketing. The findings reflect the industry’s increa...
Mobile Casual Benchmarks Report 2025
Monday, May 5, 2025 by Austin Harris
Appodeal Publishing, part of Appodeal Ad Mediation Solution for Mobile Apps and Games that helps developers and studios launch and scale their games, released its latest report, which takes a deep dive into the casual mobile games category, sharing a wealth of data on the best and worst performing casual game genres and subgenres. The report found that, while the best-p...
Couchbase Edge Server launched for edge AI apps
Tuesday, March 11, 2025 by Brittany Hainzinger
Couchbase, Inc. launched Couchbase Edge Server, an offline-first, lightweight database server and sync solution designed to provide low latency data access, consolidation, storage and processing for applications in resource-constrained edge environments. Edge applications that rely solely on cloud databases can be slowed down due to connectivity challenges, bu...
Past years mobile trends lookback released by AppsFlyer
Thursday, January 23, 2025 by Brittany Hainzinger
AppsFlyer has released its annual lookback at the past year's mobile app trends. The year saw notable growth in user acquisition ad spend and revenue fueled by increasingly advanced monetization strategies and the expanded use of AI in marketing. The findings reflect the industry’s increasing understanding of how to adapt to the ongoing changes in the market.
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Lookback User Feedback System Is Now Available for Android and Mac Developers Too
Thursday, March 19, 2015 by Stuart Parkerson
Lookback, a company that offers feedback recording tools for apps, has announced the acquisition of Reissued Ltd, and its QuickCast platform which provides a screen recording app for OS X with more than 500,000 screencasts on its platform.The Lookback platform facilitates feedback for user testing enabling software companies to record user feedback, experiences and bug ...
Weekly Roundup: Marmalade and Tizen, BlackBerry Developers, New School Monetization, Hyro, 2014 GDC, VLC, Rust, Opera Mobile, and iOS7 Sickness
Saturday, September 28, 2013 by Richard Harris
Top Stories for the week of 9/28/2013iOS 7 You are Making Me Sick. Really?In a recent article I came across, there are reports coming in that iOS 7 with it's warping, parallax, and other on UI screen visual effects, are making some people nauseous enough to actually throw up! Symptoms like vertigo, nausea, headaches, dizziness and more are all being reported.Initia...
App Developers Observe iOS Users in the Wild With Lookback
Friday, September 27, 2013 by Stuart Parkerson
Something new for iOS app developers? Yes, there’s always some new/shiny/flashy tool or service to catch your eye, however how often is something not just new, but really unique?
The two brother team of Carl and Jonatan Littke of the Ripple agency, a design and web development firm in Stockholm, have done just that with Lookback, their new user experience collector.&...
