Changes to the way notifications work in iOS 12 you need to know
Wednesday, September 19, 2018 by Mike Herrick
iOS 12’s public release has brought about key changes to the way we do notifications. With these changes, Urban Airship urges app publishers to adopt customer-centric messaging best practices to accommodate new user behavior, improve notification visibility and maximize the value that their app can deliver. Granular user controls over notifications, new Grouped No...
4 proven ways to reduce churn with a mobile app
Thursday, February 23, 2017 by Justin Dunham
Have you read all of the 23,000 articles out there about reducing churn?There are some really great ideas about how to improve your onboarding, how to communicate better, how to segment better. Even how to save customers right before they click the “cancel” button.The underlying problem that these tactics address is the same. Users churn because they don&rsq...
Which Operating System Keeps Users More Engaged
Monday, July 4, 2016 by Momchil Kyurkchiev
Google and Apple are locked in an incredibly tight race for mobile dominance. A lot is up in the air with upcoming Android N and iOS 10, but one thing is clear: right now, Android is winning, not only in market share, but also in app engagement. However, all that could change with announcements from Google I/O and WWDC.Keeping users engaged is more important than ever a...
Microsoft Releases First Windows 10 Technical Preview for Phones
Saturday, February 14, 2015 by Stuart Parkerson
Microsoft has announced its first build of Windows 10 Technical Preview for phones is now available for Windows Insiders. Windows 10 has the same core platform for PCs, tablets and phones, and participating in the program for phones will work much in the same way it has been working for PCs.Microsoft’s Gabe Aul says that this is the earliest publicly available preview t...
Apple Announcement Goes As Predicted With iPhone 6 and iPhone 6 Plus, New Apple Watch, iOS 8 and Apple Pay
Tuesday, September 9, 2014 by Richard Harris
As most pundits predicted, there were no shocking developments with Apple’s news announcement as the company introduced two new iPhone 6 models, a new smart-watch, dates for the availability of iOS 8 and a new payment system, Apple Pay.We’ll have more coverage of each aspect of this announcement, however here we are providing exerpts from the Apple press announcements f...
Urban Airship’s Push Messaging Platform Rolls Out New Functionality for Mobile User Engagement
Saturday, August 30, 2014 by Richard Harris
Urban Airship has announced enhancements to its push messaging platform including cross-platform support for widgets and button-enabled interactive notifications in iOS 8 and rich notifications in Android 4.3 and Amazon Fire OS.The new enhancements were added to help drive deeper engagement outside of apps, on device lock screens and in the Notification Center, by offer...
The Next Generation of Push Messaging: The Evolution of Interactive Notifications
Friday, August 22, 2014 by Richard Harris
If you’re like most app publishers, you know user retention is tougher than ever. And you are likely using push notifications to help drive app engagement. And if you’re not, you probably should be - provided you use push notifications to engage, not annoy, your users.As with virtually everything in today’s turbocharged mobile environment – programming tools, app market...
Urban Airship to Offer Upcoming Support for iOS 8 Interactive Notifications and Widgets
Thursday, June 5, 2014 by Richard Harris
As the reality of the newly announced iOS 8 permeates through the mobile app landscape, companies within the industry are starting to discuss their thoughts and plans as they relate to the new operating system.Urban Airship provided its thoughts and plans in relation to the new iOS. Concerning interactive notifications and widgets, the company recently stated in a blog ...
