Free trials have high customer conversion rate
Thursday, September 12, 2024 by Richard Harris
New data shows 30-day free trials had the highest customer acquisition (32%) and conversion rate (56%) and are shown to be 28 times more effective than free products. However, despite its effectiveness, nearly 3 in 4 ecommerce sellers didn't use the approach in 2023.
Free trials have high customer conversion rate
These findings come from the ‘Optima...
Apps that use icons gain users
Wednesday, September 11, 2024 by Austin Harris
New research from SplitMetrics has found that apps that optimize icons can land up to 25% more users. The findings are part of a new report, ASO Benchmarks & Mobile Trends Report 2024, which analysed close to 200 apps and over 3500 A/B tests across Google Play and the Apple App Store.
Apps that use icons gain users
The study found that the average mobile ...
Quantum World Congress 2024 to take place next month
Wednesday, September 11, 2024 by Richard Harris
The third annual Quantum World Congress will take place from Monday, September 9th to Wednesday, September 11th, 2024, at Capital One Hall in Greater Washington. Quantum World Congress (QWC) is a premier global conference, exposition, and networking event that unites quantum technology visionaries, policymakers, researchers, business and investment leaders, educators, a...
Building modern business applications with Visual LANSA
Tuesday, September 10, 2024 by Austin Harris
Visual LANSA is a platform for enterprise application development, continuously evolving to address complex requirements. Offering powerful PWAs, responsive UIs, and advanced analytics integrations, it enables users to build, innovate, and adapt with increased speed and efficiency.
Building modern business applications with Visual LANSA webinar
Discover the l...
SaaS report from Onymos reveals what tech leaders are worried about
Monday, September 9, 2024 by Brittany Hainzinger
Onymos, developer of solutions transforming Software-as-a-Service (SaaS) for software and application development, today announced the findings of its SaaS Disruption Report: Security & Data. It reveals that over three-quarters (78%) of technology leaders are concerned about security threats in Software-as-a-Service (SaaS) for application and software development.
...
Game technology report from Perforce reveals role of game engines
Thursday, September 5, 2024 by Austin Harris
Perforce Software, the DevOps company for global teams requiring speed, quality, security and governance at scale along the development lifecycle, announces the release of the 2024 State of Game Technology Report. This year's study, conducted in collaboration with JetBrains - a global software company specializing in the creation of intelligent, productivity-enhanci...
6 step QA approach published by Info-Tech Research Group
Wednesday, September 4, 2024 by Richard Harris
As organizations integrate Agile, DevOps, automation, and AI into their development workflows, they encounter unique challenges in maintaining high software quality. To address these issues, Info-Tech Research Group has published a blueprint that provides actionable steps for consistently delivering exceptional software. The research emphasizes the need for IT leaders t...
IT Assistant launches from Info-Tech Research Group
Tuesday, August 20, 2024 by Russ Scritchfield
Info-Tech Research Group has officially launched its chatbot, which is driven by generative artificial intelligence (Gen AI), "IT Assistant." The new feature provides seamless assistance on the firm's website to all of its members. IT Assistant offers an intuitive conversational interface that helps users discover precise and relevant research content and ...
Unified iOS report from Singular
Monday, August 19, 2024 by Richard Harris
Singular recently announced its new proprietary measurement methodology: Unified Measurement. The new Unified iOS Report, utilizing our Unified Measurement technology, is already live to all Singular customers and provides unified and accurate reporting for all iOS mobile marketers’ paid, organic, and owned media app installs.
Singular customers have repo...
OpenShift virtualization enhancements released from Red Hat
Friday, August 16, 2024 by Christian Hargrave
Red Hat, Inc., the provider of open source solutions, recently introduced new capabilities and enhancements for Red Hat OpenShift, the industry’s leading hybrid cloud application platform powered by Kubernetes, as well as the general availability of Red Hat Advanced Cluster Security Cloud Service. The new features, delivered with the general availability of Red Ha...
GenAI cybersecurity assistant lands from IBM
Friday, August 16, 2024 by Freeman Lightner
IBM recently announced the introduction of generative AI capabilities to its managed Threat Detection and Response Services utilized by IBM Consulting analysts to advance and streamline security operations for clients. Built on IBM's watsonx data and AI platform, the new IBM Consulting Cybersecurity Assistant is designed to accelerate and improve the identification,...
PayPal Developer Day registration opens
Thursday, August 15, 2024 by Austin Harris
PayPal is set to host its Developer Day for Fastlane on August 20-21, 2024, at its headquarters in San Jose, CA. This event will offer a comprehensive overview of integrating Fastlane with PayPal Complete Payments (PPCP) and Braintree. Attendees will benefit from technical sessions covering REST APIs, JavaScript SDKs, and GraphQL APIs, along with hands-on coding labs an...
MarkLogic FastTrack UI toolkit from Progress
Wednesday, August 7, 2024 by Austin Harris
Progress, the provider of AI-powered infrastructure software, recently announced the availability of MarkLogic FastTrack, a UI toolkit for building data- and search-driven applications to visually explore complex connected data stored in the Progress MarkLogic platform. Applications built with the MarkLogic FastTrack UI toolkit help data users, analysts, ...
Top crypto unicorns in 2024
Friday, August 2, 2024 by Austin Harris
The number of unicorns, or privately held startups with a valuation of $1 billion or more, has been growing over the past few years, reshaping our understanding of success, innovation, and entrepreneurship. With four recent newcomers in 2024, cryptocurrency companies are some of the youngest members of the exclusive club. Using data from the business analytics platform ...
Swimming World app releases on iOS and Android
Thursday, August 1, 2024 by Brittany Hainzinger
Swimming World recently announced the launch of its new mobile app now available on iPhone and Android. This exciting mobile app release follows Swimming World’s recent digital overhaul, which introduced enhanced features for subscribers including personalization and audio narration of feature stories. With the introduction of the app, Swimming World is offer...
.NET and AI meet at virtual .NET Conf Focus on AI
Wednesday, July 31, 2024 by Richard Harris
Microsoft has announced an upcoming virtual event, .NET Conf: Focus on AI, set for August 20th. This event will explore the integration of AI into .NET applications, providing developers with valuable insights into leveraging AI libraries and features for smarter application development, enhanced productivity, and improved user experiences.
The event, part of the &qu...
WWDC24 highlights from Apple
Friday, July 26, 2024 by Austin Harris
Apple recently showcased a series of groundbreaking updates and innovations at the Worldwide Developers Conference 2024 (WWDC24), captivating the developer community with a week of insightful sessions. The event highlighted the latest advancements across various domains, including machine learning, Swift, SwiftUI, spatial computing, and more.
WWDC24 highlights from&n...
Apple Vision Pro now available in other parts of the world
Thursday, July 25, 2024 by Freeman Lightner
The Apple Vision Pro is now available in Europe, Asia, and other parts of the world. Additionally, AI is being integrated into the Apple Vision Pro, featuring notification prioritization, new writing tools, an OpenAI chatbot, and Siri.
So what does this mean? Will Apple achieve success with the Vision Pro after an uncertain consumer start, even though the initial lau...
API Consumption Management report highlights
Wednesday, July 24, 2024 by Richard Harris
Lunar.Dev recently announced the release of its inaugural report, "The 2024 State of API Consumption Management." This report focuses on API consumption management and includes an in-depth analysis of current trends, challenges, and strategies involving over 200 companies in managing third-party APIs.
As companies increasingly use and rely on dive...
App Marketing report released by AppsFlyer
Wednesday, July 24, 2024 by Richard Harris
AppsFlyer has released the 2024 edition of its State of eCommerce App Marketing report. Tracking shifts in consumer habits and marketing budgets, the study offers valuable insights into how the industry is evolving and which trends brands should harness to drive key metrics in the upcoming peak shopping season, from app downloads to purchases.
The State of ...
SaaS integration challenges explained by Prismatic
Wednesday, July 17, 2024 by Richard Harris
In this Q&A, we delve into the world of SaaS integrations with the CEO and co-founder of Prismatic Michael Zuercher. He shares valuable insights on the challenges companies face when implementing integrations, including security concerns, scaling difficulties, and the impact on core product development. Michael offers guidance on mitigating security risks and evalua...
Best astronomy forums launched at ScopeTrader
Monday, July 15, 2024 by Richard Harris
ScopeTrader.com, the astronomy classifieds, marketplace, and news site recently announced the launch of its forum, designed to be the best astronomy forum on the web. The forum is now live and can be accessed with or without registering for an account.
ScopeTrader launches the best astronomy forums
Founded in 2001 by Richard Harris, an active astrophotog...
Is NET MAUI the future of cross platform development
Tuesday, May 28, 2024 by Richard Harris
With .NET MAUI poised to replace Xamarin in the tech sphere this May, dive into the architectural differences between the two, the revolutionary impact .NET MAUI is expected to have and the importance of exploring alternatives frameworks like Flutter and React Native. Uncover key insights into the suitability of cross platform development frameworks for different develo...
Top startups of the decade revealed
Wednesday, May 22, 2024 by Richard Harris
New data has revealed the top 10 most successful startups of the decade. The Startup Success Index, by software development experts at Vention, analyzed a list of 1,220 startups, from CB Insights, against its valuation, the public perception of the company through search volume, its growth score, and the number of employees. Results for each category were converted...
Odeeo hires Spotify executive James Cowan
Tuesday, April 30, 2024 by Brittany Hainzinger
Odeeo announced the expansion of its US footprint with the addition of a key industry veteran to the team. Following Odeeo’s 566% net revenue growth and yearly Daily Active User (DAU) growth of 260% in 2023, James Cowan joins as US Commercial Lead as the company expands in the US market this year.
Cowan comes to Odeeo from Spotify, where he spent seven years an...
ATT user opt in insights from AppsFlyer
Tuesday, April 30, 2024 by Richard Harris
Since the rollout of Apple's App Tracking Transparency (ATT) in April 2021, the landscape of user privacy and advertising in apps has significantly evolved. As of Q1 2024, there's a noticeable increase in user opt-in rates, with 51% of gaming app users and 46% of non-gaming app users consenting to tracking, reflecting rises of 10% and 3% respectively. Alongside ...
Social engineering takeover attacks are on the rise
Thursday, April 18, 2024 by Brittany Hainzinger
OpenSSF and the OpenJS Foundation (home to JavaScript projects used by billions of websites worldwide) are alerting open-source project maintainers of social engineering takeover attacks, following new attack attempts they’ve witnessed similar to the XZ Utils incident.
The OpenJS Cross Project Council received suspicious emails, imploring OpenJS to update one o...
Veracode acquires Longbow Security
Thursday, April 18, 2024 by Freeman Lightner
Veracode announced the acquisition of Longbow Security, a security risk management platform for cloud-native environments. The acquisition marks the next exciting phase of Veracode, underscoring the company’s commitment to help organizations effectively manage and reduce application risk across the growing attack surface.
The integration of Longbow in...
Gemini in Android Studio announced by Google
Tuesday, April 9, 2024 by Richard Harris
Google has released Gemini in Android Studio, introducing an AI-powered enhancement to the Android app development workflow. It utilizes the advanced Gemini 1.0 Pro model, tailored for programming-related tasks, to provide substantial support in several key areas:
Code completion boost: By analyzing your code, Gemini offers precise completions and multi-line sugge...
Gemini AIs app trails behind ChatGPT
Wednesday, April 3, 2024 by Brittany Hainzinger
According to Stocklytics.com, Gemini AI’s app garnered 633K installs in its debut month. However, these numbers placed Gemini behind ChatGPT’s debut by a notable margin of 1 million installs. ChatGPT registered over 1.6M downloads during its first month.
"Gemini AI’s initial performance, while commendable, highlights the formidable lead es...
AI low code roadmap released by WaveMaker
Wednesday, April 3, 2024 by Richard Harris
WaveMaker, the breakthrough development system for accelerating enterprise-grade software development, has updated its platform in response to customer demand for more sophisticated API and code management tools. The new version of WaveMaker now works on the latest Angular technology platform.
WaveMaker releases a new modern development system for enterprise-grade so...
Gaming app insights report from AppLovin and Adjust
Monday, April 1, 2024 by Freeman Lightner
Adjust released The Gaming App Insights Report, a first-of-its-kind resource for studios, developers, and mobile marketers, pairing global mobile gaming app data with expert insights from AppLovin and its in-house creative agency SparkLabs. Notable growth in gaming app installs and in-app revenue in 2023 continued into 2024 reveals a resurgence across many subverticals ...
Publisher Portal for in game audio ad monetization from Odeeo
Tuesday, March 26, 2024 by Richard Harris
Odeeo has launched its new Publisher Portal which gives games publishers access to industry first comprehensive features, such as analytics and reporting tools previously only available for traditional display and video ads, including impressions, revenue and engagement rates.
Previously across the in-game audio ad industry, publishers had limited control over ad pla...
GPT app store revenue and API insights
Tuesday, March 26, 2024 by Freeman Lightner
GPT stands for "Generative Pre-trained Transformer." It refers to a class of artificial intelligence models developed by OpenAI that use transformer architecture for natural language processing tasks. These models are pre-trained on vast amounts of text data and can generate human-like text based on the input they receive.
It has been two months since...
QMware NVIDIA and Oracle to advance hybrid quantum computing
Wednesday, March 20, 2024 by Richard Harris
QMware announced a new collaboration with NVIDIA and Oracle through which it will use Oracle Cloud Infrastructure (OCI) powered by NVIDIA A100 Tensor Core GPU clusters, as well as the NVIDIA CUDA Quantum open-source hybrid quantum computing platform, to test and develop a new state-of-the-art hybrid quantum computing service for enterprise customers. An initial version ...
