holiday season advertising

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Developer news items we found relating to holiday season advertising

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App developers find Holiday campaigns challenging

Thursday, October 19, 2017 by Richard Harris

YouAppi has announced the results of a comprehensive survey that evaluated U.S. consumers on their personal holiday shopping habits and preferred mobile holiday experience. The survey also questioned global digital marketers, advertisers and app developers on their 2017 mobile holiday preparation and campaign plans. While 95 percent of businesses see the holiday season ...

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