Free trials have high customer conversion rate
Thursday, September 12, 2024 by Richard Harris
New data shows 30-day free trials had the highest customer acquisition (32%) and conversion rate (56%) and are shown to be 28 times more effective than free products. However, despite its effectiveness, nearly 3 in 4 ecommerce sellers didn't use the approach in 2023.
Free trials have high customer conversion rate
These findings come from the ‘Optima...
Telegram app grows in popularity
Wednesday, September 11, 2024 by Christian Hargrave
Ever since it launched in August 2013, Telegram has been an exceptionally popular social media platform and messaging app, thanks to its utility and focus on privacy.
Telegram's strong growth continued well into 2024. Finbold’s research found that, between April 10 and July 22, the platform added more than 485,000 monthly active users (MoU) every day.
Th...
Apps that use icons gain users
Wednesday, September 11, 2024 by Austin Harris
New research from SplitMetrics has found that apps that optimize icons can land up to 25% more users. The findings are part of a new report, ASO Benchmarks & Mobile Trends Report 2024, which analysed close to 200 apps and over 3500 A/B tests across Google Play and the Apple App Store.
Apps that use icons gain users
The study found that the average mobile ...
6 step QA approach published by Info-Tech Research Group
Wednesday, September 4, 2024 by Richard Harris
As organizations integrate Agile, DevOps, automation, and AI into their development workflows, they encounter unique challenges in maintaining high software quality. To address these issues, Info-Tech Research Group has published a blueprint that provides actionable steps for consistently delivering exceptional software. The research emphasizes the need for IT leaders t...
Implement AI without data risks
Tuesday, September 3, 2024 by Richard Harris
The Gen AI bubble might not be growing as quickly as it was in 2023, but as adoption continues apace, organizations across the globe are still being caught out by outdated security protocols.
Tips to implement AI without data risks
To combat the risks associated with AI and to help more organizations take advantage of it, Andrew Smith, CISO for Kyocera Document So...
AI browser Opera One is now available on iOS
Tuesday, September 3, 2024 by Richard Harris
Opera is releasing Opera One for iOS. The AI-powered flagship browser for iPhone features the aesthetics of the award-winning Opera One desktop browser along with a full screen mobile interface and simplified user commands.
"Our research shows mobile phone users are six times more likely to be happy than not, after switching away from their system's def...
Stolen funds recovered by Binance
Thursday, August 29, 2024 by Russ Scritchfield
Binance, the leading blockchain ecosystem behind the world's largest crypto exchange by trading volume, is proud to share that its security team has recovered or otherwise frozen over $73 million in user funds from external hacks as of July 31 this year. This surpasses the approximately $55 million secured throughout 2023.
Over $73M in stolen funds recovered by B...
API Summit 2024 speakers announced by Kong
Wednesday, August 28, 2024 by Richard Harris
Kong Inc., a developer of cloud API technologies, has announced the speaker line up and agenda for its seventh annual API Summit on September 11-12. The virtual event will feature speakers from companies like Siemens Energy, Ubisoft and Rabobank as well as representatives from financial services, banking, e-commerce, healthcare and other industry influencers leveraging ...
US cloud titans bet big on AI
Monday, August 26, 2024 by Richard Harris
Sales for the North American tech sector grew 7.2% year over year and EBITDA grew 15.1%. Trailing 12 months sales grew 4.5%, indicating growth is accelerating. The robust EBITDA growth demonstrates significant operating leverage gained from the "year of efficiency" in 2023 when companies managed their costs very tightly.
There's somewhat of a bifurcatio...
Online learning software market is expanding rapidly
Wednesday, August 21, 2024 by Brittany Hainzinger
The Global Online Learning Software and Platform Market was valued at USD 6801 Million in 2023 and is anticipated to reach USD 19090 Million by 2030, witnessing a CAGR of 15.7% during the forecast period 2024-2030.
Factors driving the growth of the online learning software and platform market:
The market for online learning platforms and software is expanding...
Unified iOS report from Singular
Monday, August 19, 2024 by Richard Harris
Singular recently announced its new proprietary measurement methodology: Unified Measurement. The new Unified iOS Report, utilizing our Unified Measurement technology, is already live to all Singular customers and provides unified and accurate reporting for all iOS mobile marketers’ paid, organic, and owned media app installs.
Singular customers have repo...
Microsoft surpasses revenue expectations for fourth quarter
Wednesday, August 14, 2024 by Brittany Hainzinger
Microsoft has reported outstanding financial results for the fourth quarter of its fiscal year 2024, surpassing market expectations with revenues of $64.73 billion, a 15% increase compared to the previous year. Net income reached $22 billion, representing $2.95 per share, slightly higher than earlier estimates. Despite this solid overall performance, the intelligent clo...
Geospatial mapping system TrueView GO lands from GeoCue
Wednesday, August 7, 2024 by Freeman Lightner
GeoCue, a provider of geospatial solutions, recently announced the addition of the TrueView GO to its innovative product lineup, which includes TrueView drone and mobile mapping systems as well as LP360 3D point cloud software. This latest release marks GeoCue's entry into the handheld mapping arena, setting a new standard for portable, high-precision geos...
Apps with highest install rates (CPI) revealed in latest report
Wednesday, August 7, 2024 by Richard Harris
SplitMetrics, an app growth solutions company, has released its latest report, ASO Benchmarks & Mobile Trends Report 2024, offering a comprehensive analysis of App Store Optimization (ASO) benchmarks and mobile trends for 2024. The report delves into three key app categories: finance, shopping, and utilities.
Apps with highest install rates (CPI) revealed from
S...
AWS App Studio lands from Amazon
Friday, August 2, 2024 by Richard Harris
At AWS Summit New York, Amazon Web Services, Inc. (AWS), announced the release of AWS App Studio, a generative artificial intelligence (AI)-powered service that uses natural language to create enterprise-grade applications. A user simply describes the application they want, what they want it to do, and the data sources they want to integrate with, and in just minut...
Top crypto unicorns in 2024
Friday, August 2, 2024 by Austin Harris
The number of unicorns, or privately held startups with a valuation of $1 billion or more, has been growing over the past few years, reshaping our understanding of success, innovation, and entrepreneurship. With four recent newcomers in 2024, cryptocurrency companies are some of the youngest members of the exclusive club. Using data from the business analytics platform ...
App Builder updates from Infragistics
Thursday, August 1, 2024 by Christian Hargrave
Infragistics has announced an array of new features in its App Builder, the cloud-based WYSIWYG drag & drop low-code software tool that enables all skill levels - from professional and novice developers to business stakeholders and decision-makers - to easily create modern business web applications.
"App Builder is a game-changer in the app de...
Blizzard developers form union with WoW Game Makers Guild
Wednesday, July 31, 2024 by Christian Hargrave
Over 500 workers at the World of Warcraft development team have joined the Communications Workers of America and Microsoft subsidiary Blizzard Entertainment has recognized their union. The World of Warcraft Game Makers Guild - CWA Union (WoWGG-CWA), which includes designers, engineers, producers, artists, quality assurance testers, and other game developers, is the firs...
Microsoft and Lumen partner to transform AI
Monday, July 29, 2024 by Richard Harris
Lumen Technologies and Microsoft Corp announced a partnership that will use the Microsoft Cloud to further drive Lumen’s digital transformation. In addition, Microsoft has chosen Lumen to expand its network capacity and capability to meet the growing demand for its data centers due to AI.
Microsoft and Lumen partner to power the future of AI and benefit hundred...
Generative AI platform Cohere lands 500M in funding
Friday, July 26, 2024 by Richard Harris
Cohere, a generative AI startup co-founded by former Google researchers, has successfully raised $500 million in a new funding round. The investment was backed by notable players including Cisco, AMD, and Fujitsu. According to Bloomberg, this round also saw participation from Canadian pension investment manager PSP Investments and Canada’s export credit agency EDC...
Mobile POS payment transactions in China to surpass US and Europe
Thursday, July 25, 2024 by Brittany Hainzinger
Although mobile POS payments have become widely adopted among tech-savvy consumers worldwide, no country is even close to China, the world's largest mobile payments market. In 2024, almost 570 million Chinese will use mobile wallets for POS payments, twice the combined number of Americans and Europeans. This will generate an impressive $1.72 tril...
Apple Swift Student Challenge winners for 2024
Wednesday, July 24, 2024 by Austin Harris
Apple’s annual Swift Student Challenge recognizes the best in student coding, and this year, it has added a new category to its ranks. Out of 350 winning submissions, 50 students have been named Distinguished Winners for building app playgrounds that stand out for their innovation, creativity, social impact, or inclusivity. These 50 students have been invited to a...
App Marketing report released by AppsFlyer
Wednesday, July 24, 2024 by Richard Harris
AppsFlyer has released the 2024 edition of its State of eCommerce App Marketing report. Tracking shifts in consumer habits and marketing budgets, the study offers valuable insights into how the industry is evolving and which trends brands should harness to drive key metrics in the upcoming peak shopping season, from app downloads to purchases.
The State of ...
NPUs disrupting Nvidia AI dominance
Tuesday, July 23, 2024 by Brittany Hainzinger
The semiconductor market is projected to reach around $400 billion by 2030*, with AI semiconductors expected to constitute over 30% of this market, up from 20% today. AI has recently dominated headlines with the launch of ChatGPT, Claude, and a host of other GenAI platforms. This has prompted countless companies to examine how they can implement AI into their products, ...
SaaS integration challenges explained by Prismatic
Wednesday, July 17, 2024 by Richard Harris
In this Q&A, we delve into the world of SaaS integrations with the CEO and co-founder of Prismatic Michael Zuercher. He shares valuable insights on the challenges companies face when implementing integrations, including security concerns, scaling difficulties, and the impact on core product development. Michael offers guidance on mitigating security risks and evalua...
Best astronomy forums launched at ScopeTrader
Monday, July 15, 2024 by Richard Harris
ScopeTrader.com, the astronomy classifieds, marketplace, and news site recently announced the launch of its forum, designed to be the best astronomy forum on the web. The forum is now live and can be accessed with or without registering for an account.
ScopeTrader launches the best astronomy forums
Founded in 2001 by Richard Harris, an active astrophotog...
LEO satellite connectivity simplified by Skynopy
Wednesday, July 10, 2024 by Christian Hargrave
Skynopy recently announced that its fundraising of $3.1M closed in only 3 weeks, just months after its creation. This funding round was supported by a pool of investors, including the pan-European fund Heartcore Capital, Kima Ventures, Better Angle, and BPI France, alongside well-known entrepreneurs like Thibaud Elziere (e-founders, Hexa) and Yohann...
EU says Apple breached DMA regulations
Wednesday, July 10, 2024 by Richard Harris
The AP is among outlets reporting that Apple becomes first target of EU’s new digital competition rules aimed at big tech, reporting: “European Union regulators leveled their first charges under the bloc’s new digital competition rulebook, accusing Apple of preventing app makers from pointing users to cheaper options outside its App Store. The European...
NFT activity continues to decline
Thursday, June 13, 2024 by Richard Harris
The last two years have been rough for the NFT market, and 2024 doesn't look much better. With falling sales and investors losing appetite for digital artwork, market projections became less optimistic, showing only a modest 2.6% annual growth by 2028, twenty times less than this year. Moreover, the entire market faces a substantial user drop, showing that global in...
Mobile gaming takes the lead in gaming industry
Wednesday, June 12, 2024 by Freeman Lightner
Easy accessibility to smartphones in the last decade has put mobile gaming at the forefront of the gaming industry. Not long ago, mobile games had a limited appeal to companies involved in gaming development. However, as things stand, mobile games have become the biggest money churner for developers/publishers.
According to the data available on Statista, m...
GPU market value to surpass 274 billion
Tuesday, June 11, 2024 by Brittany Hainzinger
The increasing utilization of graphic applications in PCs and mobile devices is substantially raising the market value of GPUs. According to Stocklytics.com, the GPU market value will surpass 274 billion by 2029, representing a 33.2 % CAGR from 2024. Currently, the GPU market is worth over $65 billion, up from $43 billion in 2023, underscoring the immense growth potenti...
In-game audio ads are coming to MENA
Monday, June 10, 2024 by Christian Hargrave
Odeeo has announced a game changing partnership with Evolution Media Group, MENA’s most prominent in-game advertising business with a reach of 2.5bn users, that will bring in-game audio ads to the region.
The new partnership will help MENA-based brands and publishers make waves with regionally relevant in-game audio ads. 50% of app downloads in MENA are attribu...
Developers are using AI
Friday, June 7, 2024 by Richard Harris
SlashData’s Developer Nation survey is a research program on mobile, desktop, industrial IoT, consumer electronics, embedded, third-party app ecosystems, cloud, web, game, AR/VR, and machine learning developers, as well as data scientists, tracking developers’ experiences across platforms, technologies, programming languages, app and API categories, revenue ...
Token Trek user engagement platform launched by The Radix Ecosystem
Thursday, June 6, 2024 by Brittany Hainzinger
The Radix Ecosystem has launched a quest-focused user onboarding initiative called Token Trek, aimed at increasing community engagement and on-chain transactions. Built by Dmany, a social infrastructure startup empowering web3 enthusiasts to earn crypto rewards, Token Trek provides users with opportunities to explore the Radix ecosystem whilst being rewarded for doing s...
Top startups of the decade revealed
Wednesday, May 22, 2024 by Richard Harris
New data has revealed the top 10 most successful startups of the decade. The Startup Success Index, by software development experts at Vention, analyzed a list of 1,220 startups, from CB Insights, against its valuation, the public perception of the company through search volume, its growth score, and the number of employees. Results for each category were converted...
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