facebook now provides the ability to measure and track specific conversions across mobile devices

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Facebook Now Provides the Ability to Measure and Track Specific Conversions Across Mobile Devices

Thursday, August 14, 2014 by Richard Harris

Facebook has announced the ability to provide cross-device reporting for Facebook ads, enabling advertisers to see how people are moving between devices, across mobile apps and the web, before they convert. This reporting provides insight into cross-device conversions which are becoming increasingly common as people move between their phones, tablets and deskt...

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