GameMaker free access sparks wave of new users
Thursday, July 18, 2024 by Brittany Hainzinger
More aspiring young game developers than ever are starting their game design journeys with GameMaker after access to the platform was made free for non-commercial users to create and share games late last year.
The latest GameMaker user survey has found that the percentage of new 13-17-year-old users has rocketed by two-thirds (63%) since access was made free. At the...
In-game audio ads are coming to MENA
Monday, June 10, 2024 by Austin Harris
Odeeo has announced a game changing partnership with Evolution Media Group, MENA’s most prominent in-game advertising business with a reach of 2.5bn users, that will bring in-game audio ads to the region.
The new partnership will help MENA-based brands and publishers make waves with regionally relevant in-game audio ads. 50% of app downloads in MENA are attribu...
Publisher Portal for in game audio ad monetization from Odeeo
Tuesday, March 26, 2024 by Richard Harris
Odeeo has launched its new Publisher Portal which gives games publishers access to industry first comprehensive features, such as analytics and reporting tools previously only available for traditional display and video ads, including impressions, revenue and engagement rates.
Previously across the in-game audio ad industry, publishers had limited control over ad pla...
Influencer platform Infuse unlocks opportunities for advertisers
Wednesday, August 30, 2023 by Brittany Hainzinger
Fluent, Inc. announced the launch of Infuse, a proprietary influencer platform designed to help brands reach incremental audiences through the trusted voices of creators.
Led by a team of influencer marketing veterans, Infuse connects brands with a growing community of creators, influencers, and affiliates eager to promote exclusive brand offers. Streamlining the par...
Low code pro code features released from Domo
Wednesday, May 3, 2023 by Richard Harris
Domo announced several new features to enhance the data experience for all people across an organization, regardless of their skill level, and reach people at all stages of their data journey.
"Our focus is to make data accessible and actionable through human-first data experiences. We want to enable everyone with the ability to leverage data, no matter their ro...
IGF Awards winners for 2023
Wednesday, March 29, 2023 by Brittany Hainzinger
Cosmo D Studios' Betrayal At Club Low won the Seumas McNally Grand Prize for Best Independent Game at the 25th annual Independent Games Festival (IGF) Awards tonight. The IGF Awards honors the most innovative and excellent independent games of the past year and took place as part of the 2023 Game Developers Conference (GDC) at the Moscone Convention Center...
In game audio ads platform Odeeo sees growth in active users
Wednesday, March 15, 2023 by Freeman Lightner
Odeeo, the global audio ads in games platform has recorded 300% year-on-year revenue and daily active user (DAU) growth in 2022, and served over a billion ads, with 10B ad opportunities created.
Odeeo connects advertisers to the world's 2.9B mobile gamers. Its record growth is driven by its technical innovation and its timely exploitation of the burgeoning audio ...
AudioMob runs competition for aspiring games developers and students
Friday, September 18, 2020 by Brittany Hainzinger
AudioMob ,and pioneers of the audio advertising format in mobile games, announced one of the most exciting game jams of the year! It has been designed for Indie developers and students looking to break into the industry and the prizes are some of the best a game jam could offer.
AudioMob’s ‘Resonate’ competition is aligned tightly w...
MobFox Releases New Ad SDK in Multiple Sizes for App Publishers
Tuesday, May 24, 2016 by Stuart Parkerson
MobFox has released a new “built-to-fit" SDK for mobile app publishers, making its SDK available in multiple sizes - from 90K to 350K - to fit a publisher’s needs depending on the ad format they choose and other requirements. The full SDK offers enhanced support for video and audio ads and the lighter SDK reduces the time it takes for the publisher to install, thus maki...
Spring Into Profit – The Four Money Making Models for Your Apps to Bloom
Wednesday, April 9, 2014 by Dale Carr
This Spring will no doubt inspire a new crop of budding mobile app developers possessing amazing ideas to improve our lives on the go. Developers, beware: the mobile app business is not for the faint-hearted. For one, it is a crowded marketplace, and competition to get apps discovered is fierce.
By now, the US market is reaching saturation and many mobile users alrea...
Leadbolt releases new SDK 4.0
Saturday, December 8, 2012 by Richard Harris
The ad network LeadBolt has released its latest SDK, version 4.0 for Android developers. They claim it's their biggest feature packed SDK ever, here are a few highlights of the new SDK.Now when you create a channel in the dashboard there are some default ad types created for you such as app walls, banners, and the new audio ad format.Audio Ads are now included, not sure...