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Developer news items we found relating to audience engagement
App by Appix engages audiences
Monday, October 14, 2019 by Freeman Lightner
APPIX, a new audience engagement, and lighting effects tool, recently got the chance to prove their expertise at creating memorable moments on The Mixtape Tour with New Kids On The Block, which saw the iconic 80’s and 90’s act reuniting in large-scale venues throughout North America. The tour included 55 concerts and grossed $53.2 million while selling over ...
Mobile ad creative help from Tapjoy arrives
Wednesday, March 21, 2018 by Richard Harris
Tapjoy has announced the launch of the Interplay Studio, an in-house creative team and design studio dedicated to helping brands, agencies and marketers deliver mobile ad creative optimized for in-app environments. Campaigns designed by the Interplay Studio have demonstrated average click-through rate that are 3-5X greater than traditional mobile video ads and deliver a...
This native SDK helps you boost your mobile audience
Saturday, July 22, 2017 by Richard Harris
Spot.IM, a technology startup that builds global communities around the web, has announced the launch of its native Software Development Kit (SDK), enabling publishers of all sizes to significantly boost audience engagement, drive traffic, and earn meaningful revenue across mobile apps. By making Spot.IM's community solutions available to the public in a native SDK, iOS...
Transforming Your Employees Into Active Participants Through App Engagement
Saturday, June 11, 2016 by Sal Camarda
There is no doubt that our smartphones are highly valuable to us and have become an extension of our lives. Smartphones have changed how we live, work, create, and maintain relationships. Mobile platforms can improve awareness and engagement around corporate values and significantly enhance the corporate, organizational and community event and initiative experience.
Mobile Monetization: Three Key Considerations
Wednesday, May 27, 2015 by Rachel Powney
Mobile is no longer an accessory, but an essential part of everyday life. Smartphone adoption rates are expected to triple over the next five years, meaning more than six billion people will own a smartphone by 2020. Global mobile internet spend has already overtaken other media platforms this year, so savvy businesses aren’t just ensuring they have a mobile app or webs...