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New ad exchange auction platform from Appodeal launches
Wednesday, June 14, 2017 by Richard Harris
Appodeal​, an ad mediation platform for mobile developers, is entering programmatic market and launching its own ad exchange - AppodealX. The new product allows Appodeal to work with DSPs (demand side platforms) directly and provide app developers with premium advertisements offered by more than 100 ad demand sources. The ad exchange is a platform which buys and s...
Appodeal TVOS SDK Now Available for Developers
Friday, July 1, 2016 by Richard Harris
Appodeal has announced that its programmatic ad mediation platform now supports ads in Apple TV apps. The new Appodeal SDK allows app developers to embed ads in Apple TV apps, optimize ad campaigns and conduct cross-promotional campaigns for iOS and tvOS apps. According to a recent Appodeal announcement, The tvOS app market is actively growing and the projected ad ...