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Developer news items we found relating to app install platform

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InMobi-Releases-New-Interest-Based-Audience-Targeting-Platform

InMobi Releases New Interest Based Audience Targeting Platform


Tuesday, March 10, 2015 by

InMobi has released Appographic Targeting an app-interest-based audience targeting capability as part of its app marketing platform.Appographic Targeting is based on InMobi's analysis of over ten thousand apps on the app store to identify the core elements that define a given app. Based on these elements, the InMobi audience has been categorized into 200 Appographic seg...


The-PC-Is-Not-Dead-and-Here-Is-Proof

The PC Is Not Dead and Here Is Proof


Wednesday, January 14, 2015 by

Oh, the poor PC. Relegated in the app development world as an afterthought. Even as manufacturers create hybrid PC devices including ultra-thin laptops, 2-1 devices, and light-weight models, PC’s have lagged in the public eye as smartphones, tablets, wearables, and other devices took the center stage at CES. Not so fast my friend. It may take a little connecting of the ...


Developers-May-Have-Opportunity-to-Launch-Apps-with-Android-or-Windows-Device-OEMs

Developers May Have Opportunity to Launch Apps with Android or Windows Device OEMs


Monday, May 19, 2014 by

SweetLabs has launched a new app install platform consisting of cloud-based services and client-side software to help manufacturers of any Android or Windows device (“OEMs”) better monetize and differentiate their products through apps.The app install platform is a product of the app solutions SweetLabs has provided to users and developers over the years. Thei...


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