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Developer news items we found relating to affiliate marketing
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Creator-led growth fails subscription apps without attribution
Wednesday, August 12, 2026 by Richard Harris
Subscription apps have a marketing problem that has very little to do with the quality of their creative or the size of their advertising budget.
They often cannot reliably tell which creator, affiliate, or partner sent them a paying subscriber.
On the open web, businesses solved much of this years ago with links, cookies, and browser sessions. Inside the App Stor...
Four privacy questions every developer needs to answer
Wednesday, September 13, 2017 by Morgan Reed
Over the past twelve months, the internet-connected doll My Friend Cayla went from one of the hottest toys of the holiday season to an internationally-classified "espionage device." The doll was the subject of an FBI warning, banned from sale or ownership in Germany, and eventually dropped from every major retailer in the United States. Despite the nearly universally hi...
Google Play Services 5.0 Release: What's Inside
Thursday, July 10, 2014 by Richard Harris
Now that Google Play services 5.0 has rolled out to devices we’ll take a peek at what it means for app developers. This release introduces Android wearable services APIs, Dynamic Security Provider and App Indexing and provides updates to the Google Play game services, Cast, Drive, Wallet, Analytics, and Mobile Ads.Android Wearable ServicesGoogle Play services 5.0 introd...
CPA marketing, avoid being dooped
Wednesday, November 28, 2012 by Richard Harris
Even though it’s been around for awhile, CPA marketing draws a lot of attention, especially from newcomers to the industry. It requires very little in terms of start up costs, and it can be extremely profitable.CPAis how merchants measure the cost incurred during the process of converting a site visitor into a paying customer. Using the CPA method, merchants pay markete...
