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Creator-led growth fails subscription apps without attribution
Wednesday, August 12, 2026 by Richard Harris
Subscription apps have a marketing problem that has very little to do with the quality of their creative or the size of their advertising budget.
They often cannot reliably tell which creator, affiliate, or partner sent them a paying subscriber.
On the open web, businesses solved much of this years ago with links, cookies, and browser sessions. Inside the App Stor...
In app subscriptions report for 2025
Monday, July 21, 2025 by Austin Harris
Adapty has released its 2025 State of In-App Subscriptions report, delivering a comprehensive analysis of global trends, pricing benchmarks, and growth strategies shaping today’s app economy. Based on anonymized data from more than $1.9 billion in tracked revenue and over 215 million transactions across 11,000+ apps, the report offers a data-driven roadm...
ChatGPT and generative AI to transform medical companies
Wednesday, May 3, 2023 by Austin Harris
Huma.AI released the findings of a survey that found that Medical Affairs leaders see significant potential for the application of ChatGPT-like technology at Life Science companies within the next two years.
86% of the Medical Affairs leaders when asked whether Generative AI can be applied at Life Science companies answered, "Yes" or "eventually Yes.&q...
Protein engineering using generative AI from Adaptyv Bio
Friday, April 14, 2023 by Austin Harris
AI tools like ChatGPT are revolutionizing how the world generates text, images, and code. In a similar way machine learning algorithms and generative AI are upending traditional processes in life sciences and collapsing time frames in drug discovery and materials development.
AlphaFold by DeepMind is probably the most well-known machine learning model in this space. ...
