1. Ensighten Releases New Version of its No SDK Mobile App Tagging Platform
6/30/2014 10:25:17 AM
Ensighten Releases New Version of its No SDK Mobile App Tagging Platform
https://appdevelopermagazine.com/images/news_images/ensighten_kh9ohbkr.jpg
App Developer Magazine
Ensighten Releases New Version of its No SDK Mobile App Tagging Platform

Ensighten Releases New Version of its No SDK Mobile App Tagging Platform



Richard Harris Richard Harris in Enterprise Monday, June 30, 2014
3,672

Ensighten, an enterprise data and tag management provider, has announced a new version of Ensighten Mobile, its Tag Management System offering mobile app tagging without reliance on a software development kit (SDK).  

Ensighten Mobile provides the bypass an SDK offering the ability to compile a mobile app library and submit it to app marketplaces (iOS, Android and Windows Phone 8). Any subsequent app changes, such as tracking new events or A/B testing, can be done immediately. 

The platform provides the ability to:

- Deploy a mobile app library in less than 15 minutes

- Publish changes immediately without needing to resubmit to the app store and wait for consumers to download the updated app

- Breakdown data silos by unifying mobile, web and offline data across third-party marketing vendors using the Ensighten Data Layer

- Leverage mobile app data within Ensighten Activate to personalize user content and experiences in real-time across all digital touchpoints

- Test and swap third-party technology vendors




Read more: http://www.ensighten.com/platform/products

Subscribe to App Developer Magazine

Become a subscriber of App Developer Magazine for just $5.99 a month and take advantage of all these perks.

MEMBERS GET ACCESS TO

  • - Exclusive content from leaders in the industry
  • - Q&A articles from industry leaders
  • - Tips and tricks from the most successful developers weekly
  • - Monthly issues, including all 90+ back-issues since 2012
  • - Event discounts and early-bird signups
  • - Gain insight from top achievers in the app store
  • - Learn what tools to use, what SDK's to use, and more

    Subscribe here