wearable technology adoption is higher in the us than in the eu4

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Wearable Technology Adoption is Higher in the US than in the EU4


Friday, May 6, 2016 by

Kantar has launched a new quarterly report for the wearable technology market. In the first report Kantar examined baseline data which shows significant differences in wearable adoption when comparing the US and the EU4.Kantar reports that, as of March 2016, around one in ten consumers in the US own a fitness band or smartwatch (12.2%), basically twice the penetration w...

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