video marketing
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Developer news items we found relating to video marketing
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AIGC marketing will increase in 2024 says Mobvista
Thursday, December 7, 2023 by Richard Harris
Embrace technological change: the great popularity of AIGC in recent years has brought great influence and change to the marketing industry. The application of AIGC can improve the efficiency, degree of personalization, and creativity enhancement of enterprise marketing. Utilizing these advanced technologies, companies can better meet customer needs and improve market c...
Immersv VR and Mobile 360 marketing firm nabs $10.5M in Series A
Wednesday, August 23, 2017 by Richard Harris
Immersv, an interactive advertising platform for Mobile 360 and Virtual Reality, has completed a $10.5 million Series A round of financing. The Series A financing builds on a year of significant product and market momentum for Immersv, which combines interactive 360 advertising with a programmatic real time bidding platform. The company has recently signed programmatic ...
Mobile video challenges most app marketers new report says
Wednesday, June 28, 2017 by Richard Harris
If Digital Video 1.0 was characterized by the repurposing of TV content for the PC, then the current growth in Mobile Video is anything but repurposing Web or TV video content for mobile devices, according to research commissioned by mobile growth platform YouAppi.The research conducted by Dimensional Research found that 94% of the 218 global mobile marketer and agency ...
OMYO and Blingby team up to make live stream marketing a reality
Tuesday, March 21, 2017 by Richard Harris
Research shows that 74% of consumers said there was a connection between watching a video on social media and their purchasing decision-making process. What if there were a better way for marketers to capitalize on such a trend? Imagine watching a Maroon5 video online and you are really liking Adam Levine’s jacket - and while watching the video, you point your cur...
Marketing Your App on Facebook Just Got a Little Better with App Center Videos
Thursday, December 26, 2013 by Richard Harris
Games and apps developers can now give Facebook users a taste of what it's like to use their app by adding videos to their App Details page in App Center.
The Facebook App Center is the number two source of installs on Facebook so it would be foolish not to take advantage of this new promotional opportunity. Videos will automatically start playing without au...
