the mobile ad fraud pandemic and what developers should know

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The mobile ad fraud pandemic and what developers should know

Tuesday, June 13, 2017 by Galia Reichenstein

Mobile ad fraud is a big concern in the mobile space. Unfortunately, we have seen this before in ad tech - players looking to make a quick buck by following revenue via monetizing it in an illegal way. Mobile ad fraud has created a dark ripple in the space, resulting in a lot of mistrust. The challenge is that fraud is widespread, and fraudsters are getting more and mor...

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