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Must Have Apps for this Sunday's Big Game
Friday, February 5, 2016 by Richard Harris
(Contributed By Amazon Appstore Editors) More than 110 million viewers are expected to tune in to watch this Sunday’s Big Game, making it the biggest sporting event in the country. However, preparing for the game starts well before Sunday. After a long, exciting season, two teams will battle it out in the trenches while the rest of the country cheers on from their ...
Mobile World Congress Coverage
Monday, February 24, 2014 by Richard Harris
It’s the Superbowl of mobile. A full 12 months since the last MWC is culminating week and all the big mobile teams are showcasing their best players. Its 4 days packed with everything digital tech ending on February 27.And there is way more news than any single news outlet to cover. Fortunately, since our focus is the app development industry, we can focus on news that ...
Game On: How to Beat the Rising Cost of Acquiring Mobile App Users, And a Little Football Too
Thursday, January 30, 2014 by Dale Carr
With Super Bowl just around the corner, I cannot ignore the
obvious: marketing costs are on the rise.
This is never more apparent than the extreme cost to advertise during the big game, with :30 second TV spots reportedly fetching up to
$4 Million. The climbing price to
acquire mobile users is no exception.
Just last week market analysis firm SuperData...
AppStore.com by Apple now serving up your app and developer name
Monday, February 4, 2013 by Richard Harris
If you were paying attention to the commercials on this years SuperBowl you no doubt saw the new Star Trek movie trailer. At the bottom of the title screen was a new link "http://AppStore.com/StarTrekApp! Apple has un-officially released the new vanity name "AppStore.com" for developers use. It takes away the lengthy itunes link to your apps and lets you use a much...