sessionm launches ondemand app install program

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SessionM Launches OnDemand App Install Program

SessionM has announced the launch of a new self-service audience acquisition platform, SessionM OnDemand.  The new app install program takes advantage of the venerable 80/20 rule. Typically from a marketing standpoint this means that 20% of your customers generate 80% of your revenues. In SessionM’s case it’s the 33% of “power users” who are responsible for 80% of ...