push messaging campaign

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Developer news items we found relating to push messaging campaign

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The-Recipe-for-the-Perfect-Push-Message

The Recipe for the Perfect Push Message


Saturday, February 21, 2015 by

I’ve got a buddy who is convinced that he wants to open up a New Orlean’s style Creole restaurant (he’s never owned a restaurant). He does cook well (at home) and he is certain that he has perfected his various recipes for culinary success. I tried to point out that 60% of restaurants fail in the first year, but he is undeterred. I wish him luck but am not optimistic.&n...


The-Secrets-of-Developers-Using-Messaging-to-Market-Their-App

The Secrets of Developers Using Messaging to Market Their App


Monday, November 10, 2014 by

Why are some app publishers more successful than others? We all have access to the same tools, we contend with the same competition – we all exist in the same ecosystem. For that matter, why is any business more successful than others in its industry? True, some businesses are better funded than others and that can definitely provide an advantage. But what sets mos...