new app monetization capabilities with microsoft universal ad client sdk

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Developer news items we found relating to new app monetization capabilities with microsoft universal ad client sdk

New App Monetization Capabilities With Microsoft Universal Ad Client SDK

Microsoft is releasing several new capabilities that allow developers the opportunity to enhance app advertising revenues. These include a new Microsoft Universal Ad Client SDK for Windows 10; additional support for video interstitials on Windows 8.1, Windows Phone 8.1 and Windows 10; and  ad mediation for Windows 8.1 and Windows 10 apps to manage multiple ad SDKs ...