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Developer news items we found relating to mobile playable ads

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Facebook starts testing for playable ads

Monday, April 23, 2018 by Christian Hargrave

Facebook has recently announce that they have begun testing playable ads to let users get a better feel for the app they are about to download. Video ads are constantly growing and will continue to grow with 79% of consumers preferring to watch a video to learn about a product than read text on a page. On mobile, the momentum with video is predicted to by some to increa...

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