mobile industry takes the month of august off as users and marketers show less activity

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Mobile-Industry-Takes-the-Month-of-August-Off-as-Users-and-Marketers-Show-Less-Activity

Mobile Industry Takes the Month of August Off as Users and Marketers Show Less Activity


Tuesday, September 30, 2014 by

In its August app index, Fisku is reporting that app users and the mobile industry as a whole were somewhat lethargic as indexes for app activity and app marketing costs were down.This can bee seen with the Cost Per Loyal User (CPLU) Index, measuring the cost of acquiring a loyal user for brands who actively market their apps, which came in at $1.86, representing a 6 pe...

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