What Threads from Meta can teach developers about app marketing
Thursday, July 6, 2023 by Freeman Lightner
In the landscape of mobile applications, every new launch presents an opportunity to learn valuable lessons about app marketing and user engagement. Mark Zuckerberg, has achieved overnight success with the launch of the Threads app. The highly popular app is intertwined with Instagram and offers users a new way to message and network with friends and family.&n...
How app development is evolving
Wednesday, March 15, 2023 by Richard Harris
Smartphone applications are a ubiquitous part of modern life, we talk to friends, consume media and program our daily life using software available in the palm of our hands. Mobile app functionality has steadily become more advanced and developers have to continuously push the envelope to secure a meaningful segment of the market share.
There’s an average of 3,...
A talk with Stack Overflow about their new app
Friday, June 2, 2017 by Richard Harris
Stack Overflow has recently released their new app to the mobile markets, allowing developers everywhere to seek the coding answers that they desire in an all new and stylish way. If you're anything like me, Stack Overflow is a necessity when it comes to troubleshooting and debugging any code language for any platform. Their website sports a robust community of knowledg...
App Camp For Girls looks to train the next generation
Thursday, March 9, 2017 by Richard Harris
App Camp For Girls, a non-profit organization aimed at correcting the gender imbalance in the software industry, has opened 2017 registration for its popular summer program that teaches girls how to make mobile apps in one week. The program launches its first Chicago camp in 2017, in addition to Portland, Seattle, and Phoenix. This year, the aspiring developers will use...
Insight Into Using Progress Software's Project Garage Incubator
Thursday, March 24, 2016 by Richard Harris
We recently visited with Richard (Rich) J. Rosenthal Co-founder of PICS to discuss how his company used the development incubator “Project Garage” to create a new mobile app in an intensive sprint. Project Garage provides a hands-on learning approach to mobile application development that has become an increasingly popular choice for companies that need to launch a new ...
Webinar To Help Indie Developers Learn How to Increase App Revenues
Thursday, November 19, 2015 by Richard Harris
Apsalar and InMobi will host a webinar titled “Six Ways Top Apps Drive More ROI” to be held on December 10 from 11 am – Noon PST. The webinar will focus on techniques and advice on how to increase ROI for an app based on its category.The webinar will focus on tactics and stratagies practiced by some of the top apps within their specific category. Topics will include:- H...
Cross Channel Strategies for Mobile App Publishers
Saturday, April 11, 2015 by Tim Koschella
Customers connect and engage with advertisers across many channels, including email, the web, physical locations, social media networks and increasingly, in mobile apps. These channels aren't silos, and users are not channel-specific. People don't only use Facebook, or play Angry Birds, or only read online papers; they increasingly interact with brands across numerous p...
Learn How To Use App Analytics With This Report
Monday, October 6, 2014 by Stuart Parkerson
Launching your app is only one step on the way to being successful. Whether you’re a mobile first startup or an enterprise company just entering the mobile space, analytics are the key to discovering what works to achieve your goals through mobile.But analytics alone won’t provide useful insights if not evaluated with an eye on your particular situation. Your app analyt...
