geo targeting news search results
Developer news items we found relating to geo targeting
MobileBridge and Zapp RideShare team up to change the way people commute
Friday, January 20, 2017 by Richard Harris
Innovative electric ride share company climbs aboard leading mobile engagement platform to power advanced customer engagement via mobile channel. Zapp’s company mission is to change the way people commute around cities, college campuses and tourist areas while reducing carbon emissions with economical, low speed, electric rental vehicles. Zapp RideShare currently rents ...
Adaptive Medias Adds Media Street's Video Advertising Technology
Sunday, February 21, 2016 by Richard Harris
Adaptive Medias has added Media Street’s mobile video advertising technology that supports publishers, content producers and brand advertisers with the integration of the Media Graph ad-tech platform, which provides an international cross-platform advertising firm for buyers and sellers of digital media. Media Street’s Media Graph’s “mobile-first” video player offe...
Local Advertising Changes Could Provide Boon for App Publishers
Tuesday, June 16, 2015 by Richard Harris
Very few app publishers have the opportunity to take advantage of local advertising revenues. Part of the problem has been the ability for smaller local advertisers to tap into the reach of the plethora of apps that serve in-app advertising.While well known publishers like Pandora and Zinga have made some inroads into tapping into the local advertising market, it’s been...
How to Predict When An App Will Get The Most Downloads
Wednesday, August 20, 2014 by Artyom Dogtiev
Throughout 2013 and 2014, app owners and developers have been paying a great deal of attention to their app user’s base retention techniques and increasing their profits from existing customers. Companies such as Distimo, Statista and many others are being extremely instrumental in terms of getting analytical data for many aspects of the app development ecosystem. Unfor...
Alternative Ways Of Monetizing Mobile Apps
Saturday, September 7, 2013 by Marjorie Natal
Thanks to mobile technology, people have access to everything at the click of a buttonor a tap on the screen. Google search statistics reveal that 20% of telecom, 30% of restaurant, and 25% of movie searches are performed on mobile. Clearly, right now is a good time for businesses to think about monetizing mobile apps. Mobile owners are always on the lookout for creativ...