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Facebook Announces Video Ads and CPA Model for Buying Mobile App Ads
Friday, October 25, 2013 by Stuart Parkerson
It seems that Facebook just won’t slow down in expanding/enhancing its advertising opportunities for app developers. This week the company announced new opportunities for video ads and CPA buying for mobile app ads. The new services are targeting developers need to increase app installs and maximize resources targeted to user acquisition campaigns.
According to the Fa...