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App-ocalypse due to ad and privacy regulations
Friday, May 20, 2022 by Richard Harris
The App-ocalypse', the new report from Bango reveals that marketers are experiencing a negative impact on their bottom line due to new ad regulations and privacy changes. The research revealed that 59% of marketers have lost revenue since Apple's IDFA changes, the phasing out of third-party cookies by Google, new privacy updates, and changing ad regulations.
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Do Advertisers Hold the App Monetization Keys and Could the Spigot Dry Up Due to False Positive Ads
Wednesday, December 18, 2013 by Stuart Parkerson
Ok, I made up the term “false positive ads” that appears in the title of this article, you’ll understand what I mean in a moment.
While the big ad money in mobile might be a recent smart device phenomenon, the source of much of that money is coming from long standing, traditional sources: large advertisers selling cars, razor blades, and dish soap, staples of our li...
Apple limits iWork for iCloud Public Beta Due to Demand
Monday, September 9, 2013 by Stuart Parkerson
The recent release to the general public of iWork for iCloud Public Beta has either generated a lot of fans or a lot of complaints as Apple has begun limiting access to the service. The full version is expected to be released sometime this fall, probably with several iterations of beta prior to release. We’ll update you when we hear more....
