communitainment
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Developer news items we found relating to communitainment
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Tips for success in today's app market: A chat with Sean Galligan of Yahoo
Wednesday, March 1, 2017 by Richard Harris
As consumers continue to spend more time using mobile apps, app developers and marketers want to better understand this behavior and how to stand out in the crowd. That's why we had a chat with Sean Galligan, Vice President and Industry Lead for the technology, media and telecom categories at Yahoo to share his insights on how marketers can drive adoption of their ...
Android ad revenue beats iOS for the first time in new report from Smaato
Thursday, January 12, 2017 by Richard Harris
As apple cuts iPhone production, Android beats iOS in mobile ad revenue for 1st time.Smaato has released its Q3 2016 Global Trends in Mobile Advertising Report. They analyzed data from billions of mobile ad impressions served on its exchange during the third quarter of 2016 and found the extent to which mobile advertising spend is now heavily weighted toward in-app...
January 2017 Issue: Predictions, Interviews, and Insight!
Monday, January 2, 2017 by Richard Harris
Happy New Year, and welcome to 2017 everyone! The January 2017 issue of App Developer Magazine just hit the shelves, web, and mobile and can now be accessed.This "predictions for 2017" issue is loaded with all kinds of brain-food to help you get excited about what's in store for mobile, and software development in general for this year.Among the most common themes ...
Yahoo explains what communitainment is and how it's mobile's killer app
Tuesday, December 6, 2016 by Simon Khalaf
Last August, in Flurry’s app usage report, we declared that “Content is King: Again.” That report showed U.S. users’ time spent consuming media in apps had grown from 46 mins/day in 2014 to 96 mins/day in 2015, a whopping 108% year-over-year increase. Curious to clock this year’s usage, we ran the numbers again and found that time spent con...
