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LeadBolt-Sees-Large-Increase-in-Mobile-Downloads-Over-Black-Friday

LeadBolt Sees Large Increase in Mobile Downloads Over Black Friday


Tuesday, December 10, 2013 by

Mobile users increased their app discovery efforts by almost 50% on the LeadBolt network over the three-day period beginning the day before Thanksgiving through Black Friday when compared to similar non holiday periods. Other findings seen by the company during the time period include: 31% increase in mobile app usage (determined by impression lift), compared to no...