apple ios 14

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iOS 14 IDFA opt in updates

Tuesday, November 24, 2020 by Brittany Hainzinger

Forced to rethink the advertising model of today, developers will need to be educate consumers about privacy to incentivize their users to opt-in. Consumers could expect to see an uptick in apps requiring a fee to download or an ongoing subscription fee. Marketers who want to continue to offer Apple users personalized mobile advertising should start to bulk up their fir...

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