Lawsuit from US developers sways Apple
Friday, August 27, 2021 by Richard Harris
Apple has announced a number of changes coming to the App Store that, pending court approval, will resolve a class-action suit from US developers. The terms of the agreement will help make the App Store an even better business opportunity for developers while maintaining the safe and trusted marketplace users love. Apple appreciates the developer feedback and ideas that...
How to get app reviews the right way
Monday, August 23, 2021 by Justin Welter
You’re playing a game on your phone and just finished a tough level. Or maybe you’re not into mobile games, but you are repeatedly swiping left if you know what I mean. Then a pop-up appears. “Like using our App? Rate us!” It stops your experience in its track to wait for a decision. What is driving these rating prompts, and why?
As Apple has ...
2021 smartphone sales might surprise you in Europe
Wednesday, August 11, 2021 by Brittany Hainzinger
The stranglehold of smartphone giants Apple and Samsung on the European market seems to finally be loosening as other competitors gain a larger piece of the smartphone pie in Europe.
2021 smartphone sales might surprise you
According to data presented by TradingPlatforms.com, as of Q2 2021, Xiami now has a 24% share of European smartphone sales compared to just 4%...
The impact of iOS14 on digital advertising
Tuesday, July 6, 2021 by Freeman Lightner
The new way to look at ATT opt-in rates reveals 42% of consumer interactions with prompt allow ‘tracking’ (and 48% average per app).
We can all but ensure users saw a prompt by isolating those whose ATT status was initially listed as ‘Not Determined’ and then later their status changed to either ‘Authorized’ or ‘Denied’...
2 pillars of privacy: the app developers guide
Thursday, July 1, 2021 by Alex Ritchie
Now that iOS 14.5 has finally made its grand appearance (and shortly thereafter, 14.5.1… then 14.6), everyone seems to be taking stock of its long-awaited and predicted impact on the mobile advertising industry.
How has iOS 14.5 affected your company?
Developers are taking stock and trying to figure out how the change will ultimately affect their bott...
Automate native app testing with Applitools new test cloud
Tuesday, June 29, 2021 by Richard Harris
Applitools announced the most revolutionary advancement in automated testing for native mobile apps in over a decade at Future of Testing: Mobile event. Applitools previewed its Ultrafast Test Cloud for Native Mobile, which provides the ability to run functional and visual tests faster, more reliably, and more securely via its unique Visual AI powered Ultrafast Test Clo...
ABBYY updates machine learning library
Tuesday, June 22, 2021 by Brittany Hainzinger
ABBYY announced a major update for NeoML, its cross-platform open-source machine learning library that allows developers to build, train and deploy machine learning models. The update adds support of the Python programming language, the most popular language for machine learning and AI. The framework also offers 5-10x speed improvements as well as 20+ new ML method...
YOP app makes DeFi access easier for everyone
Thursday, June 17, 2021 by Brittany Hainzinger
Yield Optimization Platform & Protocol (YOP) announces the official launch of the YOP App, the first all-in-one mobile app that makes it easier for everyone to access DeFi. The V0 version is now available for early access to testers ahead of the public launch at 4 pm UTC on 18 May.
YOP app makes DeFi access easier for everyone
YOP is an exciting new platform a...
Uptodown: An alternative to Google Play
Wednesday, June 2, 2021 by Richard Harris
The Uptodown app market has more than 130 million active users per month, and more than 450 monthly downloads of their more than 4 million APKs available. The company operates worldwide and it is localized to 15 different languages. The Spanish-based company was born in 2020 in Málaga and founded as a University Project in 2002. Recently we intervi...
Kaya Thomas weighs in on WWDC 2021
Thursday, May 13, 2021 by Richard Harris
We recently teamed up with Bitrise - who is on a mission to help the world's best-known brands build mobile apps, and create an environment where everyone can have an impact.
They have conducted a series of interviews with mobile developers from companies like Disney Streaming, WeTransfer, and Calm to get their outlook on what to expect from Apple at the Wo...
GameBake launched for developers to reach new markets around the globe
Thursday, May 6, 2021 by Brittany Hainzinger
GameBake is thrilled to announce it has launched its distribution service for mobile games developers and publishers that wish to reach new markets across the globe.
GameBake provides the infrastructure and knowledge needed for developers and publishers to publish their games on a variety of high-quality platforms beyond Google Play and the Apple App Store. Accessibl...
Apple developer guidelines for iOS 14.5 just got real
Monday, April 26, 2021 by Liz Waldeck-Pinckert
The day the mobile app industry has been waiting for has finally arrived. Apple begins enforcing its new privacy features this week with the release of iOS 14.5 – seven full months after the company first announced the changes. Starting this week, consent is mandatory for any and all user tracking.
We’ve gone back and forth on what opt-in rates migh...
Docker desktop for Mac is now available from Docker Inc
Thursday, April 15, 2021 by Brittany Hainzinger
Docker, Inc.™ announced general availability of its much-anticipated Docker Desktop for Mac, enabling developers to leverage the advantages of the latest Macs powered by the M1 chip and extending the reach of their Docker collaborative application development platform to a new architecture.
“This is great news for the many developers who have been clamori...
App tracking transparency and your API calls
Thursday, March 18, 2021 by Richard Harris
Apple’s new App Tracking Transparency feature is billed as a win for consumer data rights, with Apple vying for leadership as a global defender of privacy. But regardless of whether it’s good for you or not, the move has the potential to seriously disrupt apps and APIs that depend on the Identifier for Advertisers or IDFA. What’s more, even if an app d...
Spotify to surpass Apple podcasts in 2021
Thursday, March 18, 2021 by Brittany Hainzinger
Based on ongoing trends, Apple is set to lose its podcast supremacy to Spotify in 2021. According to the research data analyzed and published by Finaria, Spotify is projected to increase its number of listeners by 8 million in 2021 to reach 28.2 million. From the 2020 total of 19.9 million, that will be a remarkable 41.3% increase in one year.
Based on its Q4 2020 ea...
App developer's salary in 2021
Monday, March 1, 2021 by Richard Harris
Economic uncertainty from the COVID-19 pandemic brought forth new challenges, drastically altering the needs and expectations of businesses on the IT front. While a tumultuous year for many industries, proprietary data from Hired and Vettery, the largest AI-driven hiring marketplace, found that the tech industry is highly resilient, with continued demand and job growth ...
Why blockchain is the future
Friday, January 15, 2021 by Richard Harris
The fears from the pandemic have naturally placed more focus on wearables helping us monitor our health, fitness, and keeping us better connected.
Companies such as Apple, Samsung, Fitbit, and others are flooding the market with health and fitness devices to help mankind to stay healthy and happier. I believe we will see even more companies entering this space and mo...
App discovery increases coming in 2021
Thursday, January 7, 2021 by Freeman Lightner
COVID-19 has rewritten the rules of user acquisition campaigns for app developers, favoring specific categories of apps, and driving massive boosts in mobile usage and install volume. App marketers have had to pivot in a heartbeat, optimizing their marketing mix, and responding to volatility with very little to guide them. This volatility will not go away in 2021 and ap...
Game development and Live Ops are evolving
Tuesday, December 8, 2020 by Richard Harris
We recently caught up with Carbonated and AWS Game Tech to discuss how Carbonated’s custom-built, live ops platform Carbyne enables game developers to bring fresh content to players in real-time, without engineering support or an office-based workforce.
While Carbonated is a relatively small gaming studio, they have the tools to become a major player among the ...
Serve images in next-gen formats as the browser war rages on
Wednesday, December 2, 2020 by Richard Harris
The browser wars are far from over, with an invisible battle going on underneath the hood every time we access a website - the victims are innovation and customer satisfaction.
That biggest battle is the fight over the next-gen file formats and codecs for images and videos, the key elements that make up any modern online experience, and most web traffic today. Despit...
iOS 14 IDFA opt in updates
Tuesday, November 24, 2020 by Brittany Hainzinger
Forced to rethink the advertising model of today, developers will need to be educate consumers about privacy to incentivize their users to opt-in. Consumers could expect to see an uptick in apps requiring a fee to download or an ongoing subscription fee. Marketers who want to continue to offer Apple users personalized mobile advertising should start to bulk up their fir...
App Store commission cuts to 15 percent for some
Thursday, November 19, 2020 by Richard Harris
In a move that is echoing througout the dev community, Apple has finally taken mercy on small developers, startups, and others making less than $1,000,000 a year by cutting the commision rate from 30% down to 15%. Accourding to the post made by Apple on their blog, if you are a developer or business earning less than $1M, you just got a raise!
About 28 mil...
AppsFlyer releases mobile attribution solution for Apple’s App Clips
Monday, November 2, 2020 by Brittany Hainzinger
AppsFlyer released a mobile attribution solution for Apple’s App Clips, Apple’s shortcut to completing a single app function or task quickly and seamlessly.
The pandemic is driving increased use of mobile devices from shopping online to hybrid shopping experiences like BOPIS and curbside pickup. With the holiday season upon us, brands have an opportunity ...
Introducing Density Open Area
Tuesday, October 27, 2020 by Freeman Lightner
In 2017, we had a customer tell us she spent $700,000 every year for each building in a 4 million square foot office portfolio. $700,000 bought her human consultants who would visit her offices and do 7-day observational studies of how busy different spaces were (once per quarter).
As it turns out, she was not alone. Over the years, hundreds of customers have asked i...
App Store Optimization for 2021
Wednesday, September 23, 2020 by Dave Bell
So much has changed in 2020, from the way we work to new advancements in mobile technology. App Store Optimization (ASO) has also changed, as the app ecosystem grows and developers continue to compete for downloads. As we’re more than halfway through 2020, it’s important to look to the future and see how ASO will continue to change heading into 2021.
How Apple policy changes may impact game applications
Monday, September 14, 2020 by Brittany Hainzinger
Data presented by SafeBettingSites indicates the games category holds the highest share of application on the Apple App Store at 21.86%. As of August 2020, the App Store had a total of 4,382,718 applications.
Apple policy changes might impact game applications
The total 958,269 game applications are almost double when compared to the second-placed business categor...
Apple watch app from Trainerize brings the coach to your wrist
Friday, September 11, 2020 by Freeman Lightner
Since its inception, Trainerize has been on a mission to make fitness accessible—and with their newly-released Apple Watch App, they’ve progressed to a whole new phase of accessibility. Fitness businesses and personal trainers can now deliver coaching straight to their clients’ wrists, transforming the way wearables are utilized in personal health and ...
Mobile Development and the race to cross-platform
Monday, August 24, 2020 by Alin Turcu
Since the turn of the century, mobile app development has increased dramatically year over year. In Q1 of 2020, the Apple App Store had approximately 1.8 million applications while Google Play Store had approx. 2.5 million. More important, every indication says this trend will continue, and with COVID-19 impacting every business of every size, the reality is that all bu...
Datagran launches no-code platform
Tuesday, July 14, 2020 by Brittany Hainzinger
Datagran introduced its flagship platform. Designed to empower developers and growth hackers within data intensive companies, the Datagran platform allows companies to accelerate time-to-market for existing and new products and reduce the total number of tools needed to meet their business goals - without the need to write code and build APIs.
Many companies today ar...
WWDC announcements will change the Apple ecosystem for developers
Monday, July 13, 2020 by Angela Yu
While WWDC is always a lively time for updates for developers, there’s rarely much to be excited about. This year, that changed.
Showcasing bold moves to create a unified experience across devices, Apple focused on removing some of the biggest hurdles around app consumption and pain points around functionality and performance.
The biggest show of this unifie...
GPS tracking COVID-19 Coronavirus using Chirp app
Wednesday, April 8, 2020 by Brittany Hainzinger
The popular GPS tracking app - Chirp GPS has stepped up their game in the fight against Coronavirus COVID-19. They have enabled a feature in their location sharing app that asks users some simple questions when they launch the app, “Are you infected with COVID-19, are you recovering from COVID-19, are you feeling sick or feeling well?”
The results get sen...
SignEasy earns Innovator title again from Aragon Research Globe
Tuesday, February 4, 2020 by Brittany Hainzinger
SignEasy has once again been named an 'Innovator' by Aragon Research Globe in the category of Digital Transaction Management (DTM). The report, released annually, evaluates 20 major DTM providers in a market that has become known as the best way to automate legacy paper-based transactions.
SignEasy offers a mobile-first approach and intuitive interface, in ad...
Best mobile testing practices for 2020 from Testlio emerges
Monday, January 27, 2020 by Richard Harris
Today, users access mobile apps through devices that offer thousands of combinations of screen sizes and operating systems, leaving app QA managers with a challenging decision of how many and which devices to prioritize.
Recently, managed app testing company, Testlio released new mobile device testing data from a recent query of its client base, providing a unique lo...
John Choi has joined as Vice President of User Acquisition (UA)
Friday, January 24, 2020 by Brittany Hainzinger
ConsumerAcquisition.com announced that John Choi has joined as Vice President of User Acquisition (UA). Choi joins the company with a wealth of experience in user acquisition from his most recent role as Head of UA at Zynga overseeing games like Words With Friends, CSR Racing, Zynga Poker, and his previous UA roles at Kabam, Glu Mobile and CAPCOM. Choi will b...
AI powered news app Audibrow launches
Thursday, December 12, 2019 by Freeman Lightner
Do you have the time to sit and read the news for 2 hours? Is it okay to miss the news that's important to you?... We didn't think so.
Audibrow's free news app is the first AI-powered news app that reads aloud news & educational content with human-like speech. When you don't have time to read, simply listen to the sam...