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Developer news items we found relating to app user survey
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Users will pass over apps with bad reviews
Tuesday, October 24, 2017 by Richard Harris
Fifty percent of app users are likely to be dissuaded from downloading an app based on customer reviews that mention bugs and glitches. This, according to a recent survey conducted by QualiTest Group, the world’s second largest pure play QA and independent software testing company. For developers, getting the app to market is often the top consideration, but releasing a...
Six Steps to Increased App User Engagement
Thursday, February 25, 2016 by Anton Tyrberg
Driving and increasing app user engagement is a challenge for every app developer, but there’s a fine line between bombarding users with ads and messages and providing them what they need, when they want it. Mobile device proliferation in the past several years puts the smartphone at the center of the technology universe. For many, smartphones are the go-to device ...