app reward videos

app reward videos news search results

Developer news items we found relating to app reward videos

1 results

---

Mobile rewarded ads help increase IAP spends shows study

Tuesday, August 1, 2017 by Richard Harris

Rewarded videos inside games and apps can be a double edge sword. Give "something" to a user for watching a video is a gamble because it's hard to decipher how users will react. It's an obvious thought to wonder if rewarded ads take revenue away from In-App Purchases (IAPs). But new data out today from Tapjoy shows that rewarded ads actually help increase IAP ...

---