app ocalypse due to ad and privacy regulations

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App-ocalypse due to ad and privacy regulations


Friday, May 20, 2022 by

The App-ocalypse', the new report from Bango reveals that marketers are experiencing a negative impact on their bottom line due to new ad regulations and privacy changes. The research revealed that 59% of marketers have lost revenue since Apple's IDFA changes, the phasing out of third-party cookies by Google, new privacy updates, and changing ad regulations. ...