Unbiased realtime inapp bidding solution launches
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Developer news items we found relating to Unbiased realtime inapp bidding solution launches
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Coronavirus takes down GDC and is impacting SXSW, is E3 next
Thursday, March 5, 2020 by Stuart Parkerson
San Francisco and the tech industry felt trembles and it wasn’t an earthquake or Godzilla, it was Coronavirus flexing its muscle as the leadership at GDC announced at the end of last week that they were postponing the weeklong Game Developers Conference indefinitely, which was scheduled to kick off March 16. That means that over 30,000 people won’t be attend...
Unbiased realtime inapp bidding solution launches
Monday, September 16, 2019 by Richard Harris
AppLovin announced the launch of MAX, an unbiased real-time in-app bidding solution, less than a year after its acquisition of MAX Inc. Since its beta period in early 2019, MAX has been offering advertisers equal opportunity to bid simultaneously on each impression in a publisher’s inventory via a single unified auction. This process is meant to yield the highest ...