Apps with subscriptions should read this report about pricing

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Apps with subscriptions should read this report about pricing

Thursday, August 17, 2017 by Richard Harris

Liftoff, a mobile app marketing and retargeting company, has released a report dedicated entirely to trends around subscription apps. The surprising data shows that setting subscription costs too low might actually lose otherwise-loyal app users. Additionally, the report looks into which price group converts users fastest, and highlights untapped potential in the male s...

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