• writers
  • sponsors
  • Our Magazine
App Developer Magazine is an app programming and software tech media property, dedicated to covering news, and stories for iOS iPhone, Android, Gaming, IoT, VR, and AR app developers.
  • Top Stories
    Hot Topics
    • Apple iOS
    • Android
    • Progressive Web Apps
    • Business of Apps
    • GDPR
    Top Today
    • Software developer salaries in 2021 continue to swell
      Software developer salaries in 2021 continue to sw..
    • Investing in Bitcoin by baby boomers and Gen X
      Investing in Bitcoin by baby boomers and Gen X ..
    Featured
    • Hybrid cloud services general availability announced by IBM
      Hybrid cloud services general availability announc..
    • Low power cellular IoT chipset launched by Sony
      Low power cellular IoT chipset launched by Sony..
    Trending
    • Software developer salaries in 2021 continue to swell
      Software developer salaries in 2021 continue to sw..
    • Hybrid cloud services general availability announced by IBM
      Hybrid cloud services general availability announc..
  • Featured
  • Magazine
  • Shop
  • Login
  • News
    • All
    • Agile
    • Analytics
    • Android
    • Api
    • Apps
    • Application Testing
    • Artificial Intelligence
    • Augmented Reality
    • Big Data
    • Business of Apps
    • Cloud Services
    • Blockchain
    • Developer Jobs
    • DevOps
    • Enterprise
    • Events
    • Game Development
    • HTML5
    • iOS
    • IoT
    • Low Code No Code
    • Messaging
    • Mobile Tech
    • Monetization
    • Marketing
    • Mobile Guidelines
    • Open Source
    • Programming
    • Press Announcements
    • Security
    • SDK
    • Tizen
    • VR
    • Windows
  • Marketplace
    • Marketplace

      Marketplace
    • App Developers

      App Developers
    • Advertising

      Advertising
    • Affiliate

      Affiliate
    • Apps

      Apps
Maggie Mesa

Maggie Mesa

Maggie Mesa is VP of Mobile Business Development at OpenX
All articles by Maggie Mesa


Recent posts from Maggie


How to attract more premium brands to inapp programmatic advertising

Marketing & Promotion

How to attract more premium brands to inapp programmatic advertising


  • Thursday, October 6, 2016
  • By Maggie Mesa

Marketers are finding great success with in-app programmatic advertising - most notably, those pushing app installs - yet many brands are hesitant to invest in the data-driven buys. A lack of education on the incremental value (or even concerns over ...


Targeting Your Way to Successful App User Acquisition

Marketing & Promotion

Targeting Your Way to Successful App User Acquisition


  • Tuesday, August 25, 2015
  • By Maggie Mesa

“Build it and they will come” just doesn’t work when it comes to mobile applications. With 1.2 million apps available to download in the iTunes App Store, the competition is fierce. And to generate revenue via advertising, app developers must first d...


Featured Stories


Hybrid cloud services general availability announced by IBM
Hybrid cloud services general availability announced by IBM Tuesday, March 2, 2021




Low power cellular IoT chipset launched by Sony
Low power cellular IoT chipset launched by Sony Thursday, February 25, 2021


CircleCI brings privacy enhancements for teams across the enterprise
CircleCI brings privacy enhancements for teams across the enterprise Monday, February 22, 2021


Applitools Visual AI enables Thunderhead to deliver flawless UX faster
Applitools Visual AI enables Thunderhead to deliver flawless UX faster Monday, February 22, 2021


LinearB and Clubhouse partner to help software project delivery
LinearB and Clubhouse partner to help software project delivery Tuesday, February 16, 2021


Bitcoin reaches new highs in first part of 2021
Bitcoin reaches new highs in first part of 2021 Monday, February 15, 2021


Gaming is a full time job study shows
Gaming is a full time job study shows Monday, February 15, 2021


Stay Updated

Sign up for our newsletter for the headlines delivered to you

SuccessFull SignUp

App Developer Magazine February-2021 for Apple and Android mobile app developers

Get More App News



App Developer Magazine Instagram

view our instagram
App Developer Magazine is an app programming and software tech media property, dedicated to covering news, and stories for iOS iPhone, Android, Gaming, IoT, VR, and AR app developers.

© 2013-2021 App Developer Magazine. All rights reserved. Powered by Moonbeam Development.

information

  • about us
  • Editorial Policy
  • Authors
  • Advertise
  • Terms
  • Privacy

Magazine

  • Subscribe
  • Issues
  • Sponsors

latest

  • News
  • Top Stories

stay with us

  • Contact Us
  • My Account
  • ADM app
  • Moonbeam Development App & Website Company Springfield Mo
  • Free GPS tracking app Chirp GPS
  • Be a Young Living Essential Oils Business Owner
  • Milk it game app