with material design rules, google has the upper hand on crossplatform ux

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With Material Design Rules, Google Has the Upper Hand on Crossplatform UX


Monday, July 27, 2015 by

For a long time, the world of mobile platforms was based on two absolute truths – Google offerings were in the utilitarian realm – more capable yet not aesthetically pleasing – while Apple software had a more narrow feature set with a strong focus on user experience. Recently however, those absolute truths fell apart. Google I/O 2014 saw the introduction of Materia...