using location analytics to help target mobile ads = more money

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Using Location Analytics To Help Target Mobile Ads = More Money


Thursday, August 21, 2014 by

Mobile technology has provided the opportunity to engage customers like never before. Serving the right information, at the right time, in the right place is now possible. I say possible, because having the opportunity and actually understanding how to leverage the opportunity are two separate things.If you’re dealing with one user, then sure it would be easy. But 50k, ...