true app personalization is a powerful new engine for customer engagement

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True App Personalization Is a Powerful New Engine for Customer Engagement

Thursday, April 9, 2015 by Dan Sines

Apps and a mobile-first world have put engaging user experiences at the top of the priority list for today’s smart, successful businesses. If your company doesn’t offer an intuitive, user-friendly app that delights the consumer based on the time, the place, and just as importantly, the person using it, you’ve lost a huge opportunity to build brand loyalty.Over the last ...

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