the top emerging trends for mobile programmatic advertising

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The Top Emerging Trends for Mobile Programmatic Advertising

Thursday, January 28, 2016 by Stuart Parkerson

We recently visited with Josh Stivers, a mobile strategist for AerServ, to get his insights for mobile programmatic advertising in 2016. ADM: What are the biggest trends you expect to see in programmatic for 2016?Stivers: Video will continue to be the big story in 2016, as more consumers switch from TV and desktop to mobile and connected devices for their favorite ...

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