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Text-Messaging-Remains-a-Key-Factor-for-Marketers

Text Messaging Remains a Key Factor for Marketers


Monday, March 21, 2016 by

There are so many different ways people can use smartphones today, including apps, email, music and social media. That being said, it might be surprising to hear that 97 percent of smartphone owners still use text messaging according to Pew Research most recent analysis of smartphone use. This remarkably high figure illustrates that basic communication remains a key dri...