privacy in mobile apps initiative

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Mobile App Privacy Policy: Do You Have One

Saturday, February 22, 2014 by Andrew Bud

What’s wrong with collecting personal information? In short – nothing. Commerce has always been about a mutually beneficial exchange; providing products and services in return for cash or an equivalent value exchange. New business models such as free-2-play or ad-funded content have accelerated the growth of the data-fuelled app economy. However the data collected ...

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