online performance is as important as ingame performance for the super bowl

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Online Performance Is as Important as InGame Performance for the Super Bowl

Friday, February 5, 2016 by Stuart Parkerson

The biggest sports day of the year will also be a huge day for companies who have an investment in the big game. We visited with Tom Lounibos, CEO of SOASTA, to discuss how digital performance management is particularly important during “spikey” events such as the Super Bowl, where digital performance can make or break a brand.He also provides insights into SOASTA’s Sup...

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