new report shows ios still leads android for app monetization android leads with user total engagement

new report shows ios still leads android for app monetization android leads with user total engagement news search results

Developer news items we found relating to new report shows ios still leads android for app monetization android leads with user total engagement

1 results

---

New Report Shows iOS Still Leads Android for App Monetization Android Leads with User Total Engagement

Thursday, May 22, 2014 by Stuart Parkerson

Swrve has released a new “App Monetization and Engagement” report which details relative rates of retention, engagement and monetization for app users on Android and iOS, using a like-for-like comparison for the month of April.The report reveals that on average iOS users spend 45% more on in-app purchases than those on Android. Users of iOS apps are also 32% m...

---