Microsoft surpasses revenue expectations for fourth quarter
Wednesday, August 14, 2024 by Brittany Hainzinger
Microsoft has reported outstanding financial results for the fourth quarter of its fiscal year 2024, surpassing market expectations with revenues of $64.73 billion, a 15% increase compared to the previous year. Net income reached $22 billion, representing $2.95 per share, slightly higher than earlier estimates. Despite this solid overall performance, the intelligent clo...
UX predictions for 2021 from CleverTap
Tuesday, January 5, 2021 by Freeman Lightner
Mobile app end-users are dealing with competing messages all day long. In 2021, smart mobile developers will hyper-focus on improving the end-user engagement experience by way of timely, relevant, and attention-grabbing recommendations. To pull this off, they will prioritize building these data-driven functionalities into the backend of their apps so UX never falls to t...
New reference guide for DevOps teams is out
Thursday, March 8, 2018 by Richard Harris
Perfecto has announced the release of the ninth edition of its FACTORS reference guide, which has expanded its focus from mobile to include both mobile and web platforms. Combining Perfecto’s internal data with current market analysis from 16 countries, FACTORS provides decision makers with a prescriptive methodology to accelerate velocity by defining what's required fo...
There Are More Indie App Publisher Millionaire's Than You Think
Friday, November 6, 2015 by Richard Harris
According to a recent research study conducted by Pollen VC and Priori Data, 1,887 app developers have generated more than $1 million in revenues in the last 12 months. And 20,000 app developers and companies will have made over $100,000 in revenues, no small chunk of change. The two companies point to the results as an indication that there are still opportunities for ...
New Report Highlights Wide Ranging Cybersecurity Challenges
Wednesday, September 2, 2015 by Richard Harris
Cybersecurity Ventures has released its Cybersecurity Market Report for Q3 2015 which provides an overview of software development and application security trends, statistics, best practices, and resources. Highlights of the report include:- “The SANS Institute 2015 State of Application Security Report” states that many information security engineers don’t understa...
Are You a Rookie, Expert, or Simply the Most Interesting App Marketing Expert in the World
Wednesday, July 30, 2014 by Stuart Parkerson
The most interesting app marketing expert in the world? Nope, that would not be me, but for a second I had you thinking of a suave, debonair developer about town, effortlessly flowing push notifications from their fingertips, all while surrounded by a bevy of beautiful people in the most exotic places you can imagine. What made me think of that? A recent phot...
Game On: How to Beat the Rising Cost of Acquiring Mobile App Users, And a Little Football Too
Thursday, January 30, 2014 by Dale Carr
With Super Bowl just around the corner, I cannot ignore the
obvious: marketing costs are on the rise.
This is never more apparent than the extreme cost to advertise during the big game, with :30 second TV spots reportedly fetching up to
$4 Million. The climbing price to
acquire mobile users is no exception.
Just last week market analysis firm SuperData...
