application developers alliance publishes best practices for engaging and retaining mobile app users

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Application Developers Alliance Publishes Best Practices for Engaging and Retaining Mobile App Users

Tuesday, June 24, 2014 by Stuart Parkerson

The Application Developers Alliance has released a new report to help provide insight into the best practices for engaging and retaining mobile app customers. The report also suggests metrics for app publishers to follow for achieving these goals. The publication is authored by the members of the Alliance’s Business and Revenue Working Group, a committee ...

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